signed, seared, delivered.
signed, seared, delivered, launched by the climate emergency unit and developed by blackjet, reimagines the vintage charm of souvenir postcards as a tool for climate action. but instead of tranquil lakes and untouched forests, these postcards show a harsher truth—canadian landscapes engulfed by wildfires.
each postcard is free, pre-addressed, and postage-paid, making it easy for canadians to send a powerful message directly to federal policymakers. as the ui/ux digital designer on this campaign, my role involved crafting the campaign’s digital experience—connecting print and web to turn awareness into action.
signed, seared, delivered
signed, seared, delivered, launched by the climate emergency unit and developed by blackjet, reimagines the vintage charm of souvenir postcards as a tool for climate action. but instead of tranquil lakes and untouched forests, these postcards show a harsher truth—canadian landscapes engulfed by wildfires.
each postcard is free, pre-addressed, and postage-paid, making it easy for canadians to send a powerful message directly to federal policymakers. as the ui/ux digital designer on this campaign, my role involved crafting the campaign’s digital experience—connecting print and web to turn awareness into action.
content creation: apoorva chugh
community manager: alicia mcauley
graphic design: apoorva chugh
creative direction: pedro ramos
